This immersive program, offered in partnership with the H-Farm Education–a revolutionary education canter in Italy, explores the current panorama of innovation with a focus on User Experience, Interaction Design, Branding, and Digital Marketing.
Through lectures and hands-on creative studios, students of this program learned to:
• apply design thinking methodologies to digital product design;
• synthesize research findings to define product value propositions;
• demonstrate understanding of the iterative digital product design process;
• develop a branding strategy for digital products;
• create effective presentation to communicate concepts and strategies.
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