AD466 602/Fall2020

Senior Portfolio

Date & Time: Monday 3:10 pm – 6:00 pm
Semester: Fall 2020
Professor: Christie Shin
Company website: Cynda Media Lab
Email: christie_shin@fitnyc.edu
Classroom: Christie’s Remote Learning Studio
Office at FIT: Christie’s Remote Learning Studio
Office Hours: Monday 2 to 3, Tuesday 3 to 4, Wednesday 2 to 3
Slack: ad466-602.slack.com
Google Drive: AD466-602
Figma team: AD466-602
FIT Help Desk: TechHelp

Course Description
Students prepare cohesive portfolios for their advertising internships. Preparation for interviews, including how to present yourself comfortably and confidently, how to stand out, and what to leave behind, along with networking and establishing contacts in the industry, are covered.
Prerequisite(s): AD 315.

Students prepare cohesive portfolios for their UX/UI/Product Design experiential branding profession. Creating a platform to showcase a robust online presence, which consists of a minimum of eight substantial projects with professional project description, personal bio, resume. Due to the nature of the UX UI industry, students will also create comprehensive user research and design system documents. This course also offers an opportunity to learn from industry professionals such as guest lectures and active engagement.
This course will cover preparation for interviews, including how to present themselves comfortably and confidently, how to stand out, and what to leave behind, along with networking and establishing contacts in the industry.

Student Learning Outcomes
Upon completion of the course, students will be able to:
1. Develop a career-focused resume with relevant skill sets.
2. Articulate the concept and process of their work in both written and verbal
3. Create a compelling online presence including the portfolio website, LinkedIn, and other creative community.
4. Prepare multi-channel portfolios.
5. Demonstrate professional presentations with their work.

Projects & Evaluation
1. Portfolio Website (Webflow, Adobe portfolio) with  a minimum of projects (30 points)
2. Resume, bio, & LinkedIn profile (15 points)
3. Select 4 projects with writing components (10 points)
4. Select 1 project and create a case study video (20 points)
5. Offline portfolio (ADC) (10 points)
6. 1 Behance page (ADAA) (5 points)
7. Professionalism (10 points)

Weekly Outline

Week 1: 8/31/2020 MON
1. Introduction of class, syllabus, grouping (1/2/3)
2. Career direction, resume,biography (lecture)
– Resume worksheet
– Project description worksheet
– Writing studio

3. In-class workshop
– Google drive setup (week 1-1: assessment: current portfolio & resume)
– Google doc & excel sheet
– Slack and group channel setup
– Domain purchasing
– Website platform: Webflow, Wix, Squarespace, Adobe portfolio, Behance

4. Assignment due on 9/7
Google drive > your folder> week 1-2
– Project selection (4) & 1st draft
– Resume 1st draft
– Biography 1st draft

—— Labor Day: College closed (9/7/2020) ——

Week 2: 9/14/2020 MON
1. Assignment due:
Google drive > your folder> week 2
– Project description revision
– Resume 1st revision
– Biography 1st revision
– Linked In profile
– Portfolio site set up (domain and hosting service)

2. Alumni talk (3 pm to 4 pm)
Junior Product Designer at Infor: Lauren Steigerwald (LinkedIn Profile)
Portfolio Website

3. Hard skill vs. Soft skill (lecture)

4. Group 1 meeting

—— Sept 19, 20: Rosh Hashanah – College closed——

Week 3: 9/21/2020 MON
1. Assignment due:
Google drive > your folder> week 3-1
– Project description final
– Resume final
– Biography final

2. Alumni talk (3 pm to 4 pm)
Experience Designer at Digitas: Kelly Wang

3. Group 2 meeting

—— Sept. 28:  Yom Kippur – College closed——
1. Assignment due on 9/28:
Google drive > your folder> week 3-2
– Behance (minimum one project) draft

Week 4: 10/5/2020 MON
1. Assignment due:
Google drive > your folder> week 4
– Behance (minimum one project) final

2. Alumni talk (5 pm to 6 pm)
UX + UI Designer at NBCUniversal: Anders Wallace (LinkedIn Profile)
Portfolio Website

Week 5: 10/12/2020 MON
1. Assignment due:
Google drive > your folder> week 5
– Website: Project 1 up and running

2. Discussion
– Resources: portfolios, resumes, case studies
Rockstar Product Design Portfolios to Learn From as a Student Designer
7 Well Done Resumes from Top Design Interns
Skyscanner — a UX case study

– Resources: Biography, resume, internship, portfolios
Biography: How to Write an ‘About Me’ Page That Gets You Hired
Resume: UX UI Designer’s Resume
Resume: UX UI Well Done Resumes from Top Design Interns
Portfolio: VCU Brandcenter
Portfolio: Modern Copywriter
Portfolio: UX designers

– Internship search
Internship: WE ARE NEXT: The Summer Internship Master Calendar
Internship: #MAIP2020 Fellowship
Internship: MADE Student Information

3. Group 1 meeting

Week 6: 10/19/2020 MON
1. Assignment due:
Google drive > your folder> week 6
– Website: Project 2 up and running

2. Guest speaker (3 pm to 4 pm)
Experience Designer at AKQA: Yanci Wu (LinkedIn Profile)
Portfolio Website

3. Group 2 meeting

Week 7: 10/26/2020 MON
1. Assignment due:
Google drive > your folder> week 7
– Website: Project 3 & 4 up and running

2. Group 3 meeting

Week 8: 11/2/2020 MON
1. Assignment due:
Google drive > your folder> week 8
– Midterm checkpoint: Portfolio website

2. Group 1 meeting

Week 9: 11/9/2020 MON
1. Assignment due:
Google drive > your folder> week 9
– Case study script draft

2. Group 2 meeting

Week 10: 11/16/2020 MON
1. Assignment due:
Google drive > your folder> week 10
– Case study script final
– Case study draft

2. Group 3 meeting

The One Club for Creativity-Young Ones Portfolio
The One Club for Creativity-Young Ones ADC

Week 11: 11/23/2020 MON
1. Assignment due:
Google drive > your folder> week 11
– Case study revision

2. Group 1 meeting

—— Nov 26 – Nov 29: Thanksgiving Recess – College closed——

Week 12: 11/30/2020 MON
1. Assignment due:
Google drive > your folder> week 12
– Case study final

2. Group 2 meeting

Week 13: 12/7/2020 MON
1. Assignment due:
Google drive > your folder> week 13
– Offline portfolio draft

2. Group 3 meeting

Week 14: 12/14/2020 MON
1. Assignment due:
Google drive > your folder> week 14
– Offline portfolio revision

2. Group meeting: TBA

Week 15: 12/21/2020 MON
1. Assignment due:
Google drive > your folder> week 15
– All the required submissions

2. Final review

Keep and backup all the projects that you have done throughout the semester! You must submit all your projects for the final grade no later than the last day of class (Week 15)

Attendance Policy
Attendance is not optional. If you are going to miss a class, you must contact me via email ASAP. Due to the quantity of material covered in the course, I will not be able to spend class time explaining missed assignments or redo lectures. If a class is missed, it is your responsibility to get information regarding missed assignments and lectures from one of your classmates.

  1. Students are required to attend all classes, be on time, and remain for the entire class.
  2. Just like face-to-face classes, you are expected to turn on your webcam during class time for remote learning. Contact professor if special circumstances in which webcam can not be available.
  3. Students who miss three classes will receive a grade of “F.”
  4. The student who arrives 10 minutes after the start of the class will be considered late
  5. 2 late occurrences = one absence
  6. A student who arrives over 30 minutes late or not returning from the break will be considered absent from the class
  7. Working on projects for another class or using digital devices for socializing (texting, social media…etc.) or gaming during class time will be recorded as an absence
  8. An excused absence is still recorded as an absence. The difference is an excused absence won’t impact your grade for professionalism and class participation.

Grading / Point sytem
A : 100 – 95
A- : 94 – 90
B+ : 89 – 85
B : 84 – 80
B- : 79 – 75
C+ : 74 – 70
C : 69 – 65
C- : 64 – 60
D: 59 – 51
F: 50 or below

CT&D Recording Classroom Activities Policy
I. Introduction
Written permission is required in order to record classroom lectures, discussions, presentations (“lectures”), or other activities. When granted, permission to record lectures is subject to the limitations set forth in this policy. Violations of this policy may constitute copyright infringement in violation of federal or state law and may be subject to disciplinary action.

II. Definitions
A. Course Materials mean lecture notes, outlines, slides, Powerpoint presentations, readings, or other content made available to students by the instructor or presenter, or through any online learning system.

B. Recording means a video or audio replication or photographic image recorded on devices including, but not limited to, audio recorders, video recorders, cell phones, Smartphones, digital cameras, media players, computers, or other devices that record images or sound.

III. Requirements and Limitations
A. Written Permission
Recording of classroom lectures is prohibited unless advance written permission is obtained from the class instructor and any guest presenter(s). An instructor may provide such permission to an entire class as part of the course syllabus or other written description of a course. Students who require recording or other adaptations of lectures as a reasonable accommodation for a disability in advance of the lecture in order to obtain permission for the recording.

In the event permission to record classroom lectures is granted, the professor may notify all students, speakers and other lecture attendees in advance that recording may occur. Every effort should be made to protect the confidentiality of a student with a disability who is being granted an accommodation, i.e. the professor will not name the student who is doing the recording when it is due to disability accommodation.

B. Limitations on Use of Recordings and Materials
Permission to allow lecture recording is not a transfer of any copyrights in the recording or related course materials. Such recordings and materials may be used only for individual or group study with other students enrolled in the same class, and may not be reproduced, transferred, distributed, or displayed in any public or commercial manner.

Students must destroy recordings at the end of the semester in which they are enrolled in the class.

Communication Design Pathways Department Policy on Plagiarism
Within the Communication Design Pathways Department, plagiarism and other forms of academic deception are unacceptable. Each instance of plagiarism is distinct. A plagiarism violation is an automatic justification for an “F” on that assignment and/or an “F” for the course. A student found in violation of FIT’s Code of Conduct and deemed to receive an “F” for a course may not withdraw from the course prior to final grade assignments.

FIT Student Code of Conduct
Student Disability Services
Academic Honesty and Integrity Policy
FIT’s Course Withdrawal Policy 
Children on campus policy
FIT-ABLE 
Academic Advisement Center 
FIT Writing & Speaking Studio
FIT Counseling Services
Academic Skills Tutoring Center
Dean of Students Office
Technical Support for Blackboard with Open SUNY Help Desk

Additional Course Information:

Credits/Hours: 2/3

Grade appeal process: http://www.fitnyc.edu/registrar/grades/appeal.php for more information.

Library Resources: FIT Library Databases

Academic Advisement Center: http://www.fitnyc.edu/academic-advisement/index.php

Technical Requirements: High-speed internet and Adobe CC

Textbooks and Required Materials: Lecture slides will be provided every week after class,